“The perfect way to close sales consists of establishing a formula that sets you apart when closing each channel”

  Daniel Sánchez, revenue manager at Paraty Tech, details his experience managing distribution channels. Daniel goes into depth on questions about parity, average prices and the price/quality ratio and clearly states that the revenue manager at a hotel develops a key task at the establishment, as far as the direct channel is concerned. Average prices.... Continue Reading →

Paraty Tech felicita o seu parceiro Douro Royal Valley Hotel & Spa

A Paraty Tech dá os Parabéns ao seu parceiro, a unidade Douro Royal Valley Hotel & Spa pelo prémio “Contributo para a Defesa da Gastronomia como Património Nacional”. Este prémio atribuído pela AHRESP, pretende divulgar o que de melhor se faz associado ao sector de Turismo, Hotelaria e Restauração e distingue empresas e profissionais que... Continue Reading →

Long tail SEO, bonus track and geolocation: online marketing for independent hotels

Online positioning for independent hotels can be more difficult than for large chains, especially in terms of SEO or natural positioning. Improving results on search engine result pages (SERPS) must be the objective. However, it’s important to understand your limitations in order to identify opportunities. Search engine marketing for independent hotels has become an obligatory... Continue Reading →

Innovation vs. Technologie, das Dilemma des disruptiven Hotels

Gemäß unzähliger bestehender Definitionen, disruptiv bedeutet, allgemein formuliert, «etwas», das alles zuvor Errichtete jäh aufbricht und eine Veränderung einleitet. Darum kann die erste Anmerkung hierzu, zu einem Durchschlag, die sein, dass der Zusammenhang nicht notwendigerweise nur in der Technologie zu sehen ist. Es ist kein Geheimnis, dass sich die unternehmerischen Parameter und Paradigmen im Laufe... Continue Reading →

The hotel has, Rescue Seeker proposes

Trying to recover “something” that has escaped you, or simply recover “something” you thought lost is a “but” that in a way humanises any form of business management and contributes decisively to the achievement of your objectives.  THE CLIENT DECIDES The complications hidden in the purchase decision process are one of the main obstacles we... Continue Reading →

The other revenue variables

Setting prices is one of the most complicated tasks at any hotel establishment. Demand, competition and distribution are some of the variables that must be considered in order to offer rates that adapt to the needs of the market. However, don’t forget there are other variables that cannot be controlled and which directly affect the... Continue Reading →

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